OSLO, NORWAY; [11th December 2019]: BASS’ Asia Customer Forum 2019 has now come to a successful close, and the annual event was one to remember with the participation of over 90 representatives from multiple countries who made the trip to the scenic city-state of Singapore.
Held at the world-class Hilton Hotel, this year’s forum saw the highest growth in number of attendees to date. Combined with the strong showing at the recent BASS Europe Forum, increased participation in the Asia event demonstrates the vital role played by BASS workshops as a dynamic venue for knowledge-sharing and valuable updates on BASS’ future direction.
The 2-day event showcased comprehensive briefings on the company’s recent developments. Future product strategy was also a hot topic. Participants were keen to share experiences and many bold, innovative ideas were explored during the highly interactive brainstorming sessions for core BASSnet™ modules including Maintenance, Projects, Operations, Safety, Crewing & Payroll (HRM), Procurement and Financials. The productive back-and-forths between attendees certainly yielded valuable insight on industry trends and topical issues, and BASS has taken note.
Customers were also incredibly generous with their input on BASSnet’s user interface design. Lively and fruitful discussions all around have further fueled BASS’ drive to raise the bar when redesigning user experience for the upcoming BASSnet™ version 2.11.
Targeted for launch in 2020, the BN 2.11 iteration will be a major milestone in the company’s product journey. Significantly, BASS is adopting the flexible REST/JSON architecture to smoothly transition the entire suite to web services. The company is also centering user journeys by simplifying process flows and expanding deployment of machine learning and automation. Another focus will be revamped displays for intuitive, responsive design while specialist technical and design teams are focused on tightening modular and third party connections for even more seamless single-platform usage.
With effective integration and consistent, user-friendly UIs forming the backbone of future product offerings, BASSnet™ Fleet Management Systems is certainly primed to stand out from the competition as the leading full-fledged solution for complete and secure fleet-wide vessel management.
Work aside, the Asia forum provided ample opportunity for participants to mingle and network. Delicious food and drink were in steady supply at all events; a notable highlight was the sumptuous buffet dinner at the award-winning Carousel Buffet Restaurant, located at the trendy Royal Plaza on Scotts Hotel. And, of course, with cosmopolitan Singapore as the backdrop for this year’s forum, participants were also free to enjoy world-class facilities and attractions at one of the world’s premiere business hubs.
BASS’ Asia Customer Forum has been one of many high points in 2019 for BASS, and marks an excellent end to the company’s final quarter. The year has seen BASS’ products evolve to include greater real-time connectivity with multiple useful mobile apps, web portals, and cloud services. Increased automation has also been extremely well-received.
2020 promises to be an equally eventful year. With the full support and generous feedback received from the company’s many loyal customers, including shipping heavyweights such as Wallem Group, Pacific International Lines, Oldendorff Carriers and Stolt Tankers, BASS can be confident of revolutionising the maritime software space even further in the coming year.
BASS, founded in 1997 with Norwegian heritage, is a leading global provider of fleet management software for ship owners and ship managers, as well as operators of rigs and floating production, storage and offloading vessels (FPSOs), and offshore units. More than 100 customers, including many of the world’s leading shipping companies and offshore service providers, run fully-integrated BASSnet™ Fleet Management Systems on more than 2,000 vessels around the world in order to manage their physical assets, operational processes and human resources, ensure regulatory compliance and improve financial results.