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About 2017-11-15T11:22:24+00:00

Our Values

  • Customer Orientation

  • Innovation

  • Learning

  • Achievement

  • Responsibility

  • Teamwork

About BASS

BASS, of Norwegian heritage, founded in 1997, is a leading global provider of fleet management software for ship owners and ship managers, as well as operators of rigs and floating production, storage and offloading vessels (FPSOs), and offshore units.

More than 100 customers, including many of the world’s leading shipping companies and offshore service providers, run fully-integrated BASSnet™ Fleet Management Systems on more than 2,000 vessels around the world. With BASSnet™, our customers get a solution that not only manages their physical assets, operational processes and human resources, but also ensures regulatory compliance and improves financial results.

The BASS business strategy is to leverage on a solid footing in both the maritime community and the latest technology to provide the best and most cost-effective fleet management solution.

Backed by a competent and experienced management team, BASS has grown from strength to strength, gaining recognition from leading companies in the maritime sector. Our company has evolved from a dedicated team of pioneers to a mature organisation of over 150 professionals with a good balance between development, services and corporate management.

BASS’ continuous product development stems from its active user community and ongoing R&D initiatives, where professional customers from around the world meet with BASS executives to network and share experiences. The feedback stemming from this unique competence base – along with BASS’ allocation of 25 percent of the company’s annual profits to product innovation – guarantees solutions that are simple, relevant and effective.

Our Direction

The BASS business strategy is to leverage on a solid footing in both the maritime community and the latest technology to provide the best and most user-friendly fleet management systems.

We have several phases behind us that no newcomer can match. Compared to our competitors, our conversion to the .NET platform gives us an advantage already recognised by the market. In a nutshell, the full BASSnetTM suite of fleet management systems helps you to future proof your:

Management Team

Per Steinar Upsaker
Per Steinar UpsakerCEO & Managing Director
Established BASS in 1997 in Malaysia and has been instrumental in building up the company’s focus on, and investment in, modern technology, meeting customer requirements and needs for software in ship management.
Martin Bjornebye
Martin BjornebyeVP, Research & Development
The main architect behind the BASSnet™ suite and is responsible for developing the BASS application suite on .NET, as well as managing quality, and the selection of relevant technologies and tools.
Wong Nyuk Lan
Wong Nyuk LanVP, Services & Support
With extensive experience with software development projects and customer support, she is responsible for global implementation & consulting projects, customer services & support.
Rajesh Purkar
Rajesh PurkarVP, Product Management & Marketing
Oversees and leads a cross-functional team to manage, strategize and plan the BASSnet™ extensive product lines including market communication activities.
Haakon Dalan
Haakon DalanVP, Sales
Responsible for driving sales growth in the respective regions, overseeing the sales activities for Norway, Netherlands, Belgium, France, Luxembourg, Monaco, Denmark and other areas as need be.
Jaume Mortensen
Jaume MortensenVP, Sales
Responsible for driving sales growth in the respective regions, overseeing sales growth in the United Kingdom, Ireland, Switzerland, Italy, Russia, Latvia, Lithuania and Estonia markets.
Derrick Lee
Derrick LeeVP, Sales
Responsible for driving sales growth in the respective regions, overseeing sales growth in the Singapore, Hong Kong and Japan markets.
Fernando Lehrer
Fernando LehrerVP, Sales
Responsible for driving sales growth in the respective regions, overseeing sales growth in the USA, Canada, Mexico, Central America and the Caribbean markets.

Our People

BASS’ continuous business growth has also accelerated the employee headcount at their offices. Presently, BASS employs more than 140 personnel globally. The 25 per cent investment of the company’s annual costs into product innovation ensures that BASSnetTM Fleet Management Systems provide simple, effective, future proof and easy to use software tools that meet the demands of shipping companies, today and tomorrow.

At BASS, we believe that our employees are our greatest assets and we foresee that more talented personnel will be joining the BASS family in the near future!